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What does it cost the charity?
There are costs for any charity in dealing with any type of fundraising. No fundraising is "free." Like so many activities it comes down to balance between a cost effective business transaction (successful charities are businesses) and getting access to the maximum amount of fundraising for charitable purposes.
A cost associated to fundraising, could be an internal cost allocated against individuals (i.e. once we recieve a cheque we have to enter it onto our system, allocate it to the correct walker, identify if Gift Aid is applicable or not, add the cheque to batches, compile all the batches, take it to the bank) or an external cost allocated against an organisation providing a service to the charity - e.g. online fundraising
There are always costs associated with online fundraising, after all they have infrastructure to support which enables them to operate, which allows us (and you) access to their services. Even those that profess to be free are not - banks always need paying for processing credit card transactions.
So how much do we get charged. Unfortunately that is not something that we can answer. Why? Simply because we have confidential commercial agreements with various organisations. Because our fundraisers have raised such an incredible amount over the years, our rates are not the same as what is often displayed in online comparison charts.
So it comes down to trust
You, our wonderful fundraisers, have to trust that we are recommending to you the most cost effective method for the charity to raise money online. The system is provided by Everyday Hero (a great bunch of happy people like us) and we have worked with them and our walkers to provide a system where the focus is you and Walk the Walk. Not the organisation that is providing the system. This means that when you ask your supporters to help, they learn more about where the money is going and what it will be doing. And that means they are more likely to feel confident about making that donation.
In the end we don't really mind how your fundraising gets to us...just as long as it does!